I needed a completely different look. I couldn't go back to my original designer. He and I loved the face in the hoodie. He wouldn't be able to kill his darling and come up with a new image.
I asked a host of friends for recommendations. Some had students who were looking for a credit, but who had never designed a book cover before. Others offered names of their cover designers. Unfortunately, many were booked solid for months. I reached out to a writer whose covers I loved. Turned out she and her husband have a design firm...
There could be no mistaking the fact that laws were broken, crimes committed. Kristen came back with something completely unexpected. And spot on.
I'll be rolling out the re-release of Eyes over the next few weeks. Let's hope sales explode all over the place. Let's hope readers get the point of the book. Let's hope they continue to root for the serial killer. Yes, most readers find their guilty pleasure when they like her.
Have any of you ever had to redo a cover because it was misleading? What did you do to re-release it?
Betsy Ashton is the author of the Mad Max mystery series, Unintended Consequences, Uncharted Territory, and Unsafe Haven. She also wrote a dark psychological suspense novel, Eyes Without A Face, about a female serial killer, who unpacks her life and career in first person.