tag:blogger.com,1999:blog-9023937099212820339.post21295207885199778..comments2024-03-27T01:07:03.944-04:00Comments on The Roses of Prose: This Is How To Be A Success At #Promo by Margo HoornstraAlison Hendersonhttp://www.blogger.com/profile/12725250883303287946noreply@blogger.comBlogger15125tag:blogger.com,1999:blog-9023937099212820339.post-80397194640777517702018-04-28T09:19:49.070-04:002018-04-28T09:19:49.070-04:00This is good information. I am another of the Rose...This is good information. I am another of the Roses who has used Amazon ads and I definitely have found them beneficial. I have a few tips, though. For one, 75 key words is not enough. I would do at least 100 and work toward 200. Also, periodically, like every week or so, go in and add new key words. And, don't only use the author names of similar books, use some of their book title too. Finally, for the really common key words, such as romantic suspense or bargain romantic suspense, up your bid. Amazon shows the ones with the highest bids, and for those key words, you have a lot of competition. Good luck!Alicia Deanhttps://www.blogger.com/profile/12003539473772776004noreply@blogger.comtag:blogger.com,1999:blog-9023937099212820339.post-46610782258419942522018-04-25T17:24:37.469-04:002018-04-25T17:24:37.469-04:00So glad to hear that, Rolynn. You go, girl! While ...So glad to hear that, Rolynn. You go, girl! While my activity waned some, i’m Sticking with it. You’re correct about the price, it certainly is right.Margo Hoornstrahttps://www.blogger.com/profile/00036077481652050799noreply@blogger.comtag:blogger.com,1999:blog-9023937099212820339.post-1501490340884058102018-04-24T22:28:21.892-04:002018-04-24T22:28:21.892-04:00Margo, I'm also playing with Amazon Sponsored ...Margo, I'm also playing with Amazon Sponsored Ads. Experimented to see if their key word choices were better than mine. A BIG NO! 2K impressions. 2 sales. in about a month. I'll keep using them because the price is right.Rolynn Andersonhttps://www.blogger.com/profile/09504770204968969467noreply@blogger.comtag:blogger.com,1999:blog-9023937099212820339.post-51641650877370798772018-04-24T13:18:38.702-04:002018-04-24T13:18:38.702-04:00Thanks for the well wishes. I am as daunted by the...Thanks for the well wishes. I am as daunted by the cyber world as anyone. Here’s hoping I did something right, Susan. ;-)Margo Hoornstrahttps://www.blogger.com/profile/00036077481652050799noreply@blogger.comtag:blogger.com,1999:blog-9023937099212820339.post-18591489716588886002018-04-24T11:10:34.485-04:002018-04-24T11:10:34.485-04:00Wishing you success. I find anything requiring tec...Wishing you success. I find anything requiring technical ability daunting but admire those who can conquer the cyber world.Susan Coryellhttps://www.blogger.com/profile/04700818086229953333noreply@blogger.comtag:blogger.com,1999:blog-9023937099212820339.post-18799954882656559592018-04-23T14:45:35.447-04:002018-04-23T14:45:35.447-04:00Keep us posted on your numbers too, Diane. Aw. Sor...Keep us posted on your numbers too, Diane. Aw. Sorry about the joke. Couldn’t resist.Margo Hoornstrahttps://www.blogger.com/profile/00036077481652050799noreply@blogger.comtag:blogger.com,1999:blog-9023937099212820339.post-61004861376499868792018-04-23T14:44:07.217-04:002018-04-23T14:44:07.217-04:00You were kind of the template for me, Alison, when...You were kind of the template for me, Alison, when I’d heard of your success. Thanks for sharing even more information. I’ll keep it in mind going forward.Margo Hoornstrahttps://www.blogger.com/profile/00036077481652050799noreply@blogger.comtag:blogger.com,1999:blog-9023937099212820339.post-20287336099589883462018-04-23T14:41:26.878-04:002018-04-23T14:41:26.878-04:00It is unfortunate, Jannine. You’d think Amazon wou...It is unfortunate, Jannine. You’d think Amazon would share more. Some people are such gluttons.Margo Hoornstrahttps://www.blogger.com/profile/00036077481652050799noreply@blogger.comtag:blogger.com,1999:blog-9023937099212820339.post-78325218499338945532018-04-23T14:40:11.215-04:002018-04-23T14:40:11.215-04:00Good point, Brenda. I might not try this with my t...Good point, Brenda. I might not try this with my traditional titles. I’m afraid Amazon scooted my other books a ways down the food chain. We’ll see what tenacity brings.Margo Hoornstrahttps://www.blogger.com/profile/00036077481652050799noreply@blogger.comtag:blogger.com,1999:blog-9023937099212820339.post-2662834642240816852018-04-23T13:22:19.182-04:002018-04-23T13:22:19.182-04:00I like that Ted Turner quote, Leah. Not so much ri...I like that Ted Turner quote, Leah. Not so much risk and error. More like crapshoot. (Sorry ;-) That seminar sounds interesting, let me know if you find it. However my cynical side is thinking it’s another like - i’m from the government and i’m here to help you. One step at a time, huh?Margo Hoornstrahttps://www.blogger.com/profile/00036077481652050799noreply@blogger.comtag:blogger.com,1999:blog-9023937099212820339.post-15201155925428026642018-04-23T12:58:13.139-04:002018-04-23T12:58:13.139-04:00Thanks, Margo & everyone, for sharing your exp...Thanks, Margo & everyone, for sharing your experiences. I am going to have to check this out. I'm lucky if I sell a few books/month on Amazon. Kobo is a little less and Nook hardly any sales. BTW, the April Fool's joke was not nice. :)Diane Burtonhttps://www.blogger.com/profile/03754105332297068271noreply@blogger.comtag:blogger.com,1999:blog-9023937099212820339.post-1373544247176076122018-04-23T12:10:18.946-04:002018-04-23T12:10:18.946-04:00I've been running Amazon ads for more than a y...I've been running Amazon ads for more than a year, so I probably have the most data. It also helps that I read a book on the subject. I run one Sponsored Product ad for each of my two Phoenix, Ltd. books. Based on impressions and sales, Amazon is a little erratic running the ads. They'll be "on" for a month or so, then clearly "off" for 2 weeks to a month, then back "on." My first batch stopped running completely after about 10 months, so I stopped them and started new ones in February. Since 2/10, the ad for Unwritten Rules has had 225K impressions. I think that's pretty good. Boiling Point has always had a fraction of the impressions, but the sales are now about the same. I assume readers are picking up the first book, then reading the second. I get frustrated that Amazon won't run my ads as much as I'd like (and am willing to pay for), but they've taken me from $12 a month in sales to $175. I can't complain.Alison Hendersonhttps://www.blogger.com/profile/12725250883303287946noreply@blogger.comtag:blogger.com,1999:blog-9023937099212820339.post-13972469883699336462018-04-23T09:45:10.614-04:002018-04-23T09:45:10.614-04:00My impressions are still way down. 40 something pe...My impressions are still way down. 40 something per day average, so the ads are no longer doing much good. It's disappointing that Amazon stops showing your ad to people. I get an occasional sale but nothing like I was getting in the beginning.Jannine Gallanthttps://www.blogger.com/profile/01047728297429025804noreply@blogger.comtag:blogger.com,1999:blog-9023937099212820339.post-66149270402068573782018-04-23T09:44:40.252-04:002018-04-23T09:44:40.252-04:00I'm glad it's working for you. It didn'...I'm glad it's working for you. It didn't for me because my books are traditionally published. Amazon hides them deep down and readers tire before they click that far. But you go, Margo!Brenda Whitesidehttps://www.blogger.com/profile/04162555468154752820noreply@blogger.comtag:blogger.com,1999:blog-9023937099212820339.post-84488864088214626572018-04-23T05:04:49.582-04:002018-04-23T05:04:49.582-04:00I think it was Ted Turner who said, "Early to...I think it was Ted Turner who said, "Early to bed, early to rise, work like hell and advertise." Still, so much is by trial and error, A/B testing and such. I enrolled in a class about Amazon advertising but of course never had time to attend a single session. I'm just hoping the sessions are archived! Thank you for sharing your insights, Margo. Leah St. Jameshttps://www.blogger.com/profile/11004006100786260893noreply@blogger.com